About our founder

“Live simply so others may simply live.” – Mother Teresa   Jennifer Ma, CPA, CA Jennifer always had a passion for helping others. She was previously a volunteer cadet with St. John Ambulance and a math tutor with Learning Disabilities Association of York Region. Now, she wants to share her 10 years of accounting experience and knowledge with others to help “make peace” with their personal finances. Jennifer has worked in various industries as a Chartered Professional Accountant (CPA, CA), including public accounting, retail, real estate, and non-profit sector. She has supervised teams with up to 11 full-time accounting staff. She holds a Master’s Degree in Accounting (MAcc) and a Bachelor of Arts Accountancy Studies (BA) from University of Waterloo, and a Certificate in Operations Management from University of Toronto. In her spare time, Jennifer loves to spend time with her Shetland sheepdog, volunteer on a local therapeutic farm, and read … Continue reading About our founder